Deepfakes, Transparency and the AI Act: Why the EU’s New Code of Practice Matters for Every Business
By Isabel Cortés. Head of Institutional Projects and Relations. Trademark Attorney PONS IP The rapid growth of generative artificial intelligence has changed how digital content is created, shared and consumed. From AI-generated images and synthetic voices to highly realistic videos of events that never happened, these technologies are transforming online communication at an unprecedented limit. While … Read more