Our intellectual property consulting firm has been visited this week by various representatives of the Chinese business ecosystem and professionals with responsibility in the field of intellectual property in the leading regions of the Asian giant. At the headquarters of our Fundación PONS, representatives of PONS IP gave a practical workshop with the aim of … Read more
Today, biotechnology is presented as an incentive for development and research, applying innovative solutions that transform and improve the quality of life through the integration of advanced technologies. Positioning itself as one of the main fields for research and development, biotechnology becomes an opportunity for research centres, companies and investors, whose objective and main challenge … Read more
In defining the process of inclusion, UNESCO[1] emphasises that it seeks to ensure that we all have equal opportunities to participate and contribute to our communities, regardless of our individual or social characteristics. With globalisation, the imperative of equal opportunities and universal access to services is gaining momentum. Innovation and Intellectual Property emerge here as … Read more
In a “fragmented” market, with increasingly similar products and services, differentiating yourself from the competition and standing out in the market is the goal of any organisation. The consumer’s perception of the quality of products or services, their reliability and trust in a business is crucial for success. For this reason, the trademark is one … Read more
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