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Author: Claudia Caro. Director, PONS IP Colombia. A song may be written in a matter of hours, yet transforming it into an activity capable of generating value requires far more than talent alone. Behind every piece of music lies a network of...
Intellectual property (IP) now plays an increasingly prominent role in strategies for innovation and economic development. However, one question remains unanswered in Latin America and the Caribbean: why does a region with scientific talent, entrepreneurial capacity and significant progress in...
By means of Decree 0370 of 2026, issued by the Ministry of the Interior and now officially published, compensation for infringements of copyright and related rights is regulated, introducing the concept of pre-established compensation as an alternative to the traditional...
In early 2025, a trend took social media by storm, particularly on TikTok. This phenomenon, known as Italian Brainrot, is based on the creation of unique characters that combine absurd humour, a distinctive aesthetic and AI-generated content. Thus, animals and...
Intellectual property (IP) has become a structural component of knowledge-based economies. In Colombia, its evolution in recent years reflects a dual phenomenon: on the one hand, sustained growth in the use of protection tools—especially distinctive signs—and, on the other, persistent...
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